Launched in 2007 and acquired by Broadway Gaming in 2022, Dragonfish has remained a formidable name in the B2B gaming software world.
Seventeen years since its inception, and now with the support of the industry giant Broadway, Dragonfish boasts a wealth of experience and a broad spectrum of solutions for online casinos, poker rooms, and sportsbooks.
In a digital landscape that's always evolving, the question arises: has Dragonfish kept pace? Let's delve into what it currently offers and assess its standing in the year 2024.
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Global reach and partnerships
Dragonfish's influence has stretched far beyond its original scope. Its licensed platform now serves clients across the globe, accommodating a variety of markets and currencies.
High-profile brands such as Foxy Bingo, Iceland Bingo, and Costa Bingo continue to collaborate with Dragonfish. Meanwhile, newer integrations like Moon Bingo and the World Series of Poker underline its broad appeal.
Dragonfish platform prowess
The era of limited access is long gone. Dragonfish now brings a trio of choices: browser-based instant-play, HTML5-driven websites, and downloadable Windows software.
This versatile approach guarantees smooth play across different devices and user preferences, a key factor in today's mobile-first era.
Beyond bingo
While Dragonfish originated in bingo, its offerings have expanded significantly. Its range now includes casino games, poker rooms, and even sports betting software.
You'll find everything from traditional slots and table games to live dealer experiences and creative variations like Texas Choose ‘Em, catering to all types of players.
Dragonfish customer focus
Dragonfish places high importance on comprehensive customer service, evident through its multilingual live chat, email, and phone support.
With dedicated teams in Antigua, New Jersey, and Gibraltar, Dragonfish offers support around the clock for players worldwide.
Moreover, its state-of-the-art network operations center and IT framework ensure uninterrupted gameplay and quick issue resolution.
Marketing muscle
Dragonfish knows just how crucial good marketing is. They offer multi-channel CRM services to help their clients boost player retention, improve conversion rates, and increase overall player value.
Their dedication to providing marketing support empowers partners to reach new audiences and cultivate dynamic online communities.
Responsible gaming
Dragonfish understands the risks that come with gambling and is a strong advocate for responsible gaming. This commitment is evident in their approach: they invest in thorough staff training, implement player safety measures, and conduct regular audits.
Their goal is to create a gaming environment that's not just fun, but also safe and ethical.
Dragonfish, the verdict
Dragonfish is more than just an established name in the industry; it's a true innovator. With a varied selection of games, a strong global presence, and a serious commitment to customer service and responsible gaming, Dragonfish solidifies its position as a major player in the B2B iGaming sector.
While some competitors might boast flashier graphics or the latest game trends, Dragonfish distinguishes itself through its consistent reliability, adaptability, and dedication to its partners. These qualities not only ensure its current relevance but also pave the way for future success.
Under the leadership of Broadway Gaming, Dragonfish is well-positioned to enhance its role as a leading B2B provider.
This means not just expanding its reach but also diversifying its game portfolio and maintaining a strong focus on customer service and responsible gaming practices.
